By Joel Gaff, Jr.
I had the pleasure of sitting down virtually with Heather Durocher (the creative force behind MichiganRunnerGirl.com). We talked about Traverse City Run Co., its genesis and how things are going, as well as Endurance Evolution and some big news there. I always love getting to talk to Heather, and this was no exception.
Joel Gaff, Jr. is the founder of Traverse City Run Co. You can slide into his DMs on Instagram at @joelga.